OUR STORY · FRISCO, TEXAS

Meet Amy.

A kindergarten teacher with a love of clothes and community, Amy started Simply Amy in Frisco, Texas, in 2025.

Today, it’s a woman-owned, family-operated boutique where finding something you love comes with a personal touch.

Great outfits are the fun part. Getting to know the people who wear them is what makes it special.

Amy, founder of Simply Amy, wearing a chocolate knit top
COME AS YOU ARE

Let’s find your next favorite.

Easy everyday pieces, approachable prices and a little outfit inspiration—that’s our kind of shopping.

Join Amy live to see the clothes up close, ask about fit, and find new ways to wear them. You bring the questions. We’ll bring the outfits.

Amy in a navy striped top and denim, sharing her everyday boutique style
SMALL BUSINESS. BIG THANK YOU.

We’re glad you found us.

Every order, every live-shopping hello, and every favorite shared with a friend means something to our family. Thank you for being part of Simply Amy.